The Function of User-Generated Material (UGC) in Going Viral on Social Media What is User-Generated Material and Why Does it Matter? User-generated content (UGC) is any form of web content-- video clips, images, text, or testimonials-- produced by individuals instead of brand names or companies. Over the years, UGC has https://usstandard68025.kylieblog.com/30404939/helping-the-others-realize-the-advantages-of-go-viral-on-social-media